More exposure, better search engine rankings, more visitors, more readers... these are just some of the things every blog owner wants for their blog, right? Promoting your blog and the content you put on it remains a task as important as actually writing posts and creating great content... if not … [Read more...]
How to Build Your Business and Brand’s Authority
Small and medium businesses often struggle when it comes to building their business and brand authority. The problem stems from the fact that there small businesses are usually the proverbial 'small fish in a big pond' - the larger, more established businesses, or the 'big fish' in other words, are … [Read more...]
Case Study: How NOT to Do Customer Service
'Customer is king' and 'it is essential to put the customer first' are just some of the concepts which underline the importance of good customer service. Indeed, your customer is perhapsĀ the most important business asset: if you don't have any, your business will cease to exist - it's as simple as … [Read more...]