How to Develop a Local SEO Strategy in 2014

If you're running a local business, the fact is that you need a strong local SEO strategy in place. Unfortunately, very few small and medium business understand and realize the importance of doing so. Small business might have a strong online presence and perhaps even a strong SEO strategy in … [Read more...]

How Brands Took Advantage of Facebook Downtime

Facebook apparently went down for a few hours this past Monday, and the internets, perhaps unsurprisingly, went berserk without their favorite social media website! The social website was back to a 100% after just a few hours however. Brands and businesses - big and small - however, took to Twitter … [Read more...]

Best Marketing Blogs and News Aggregation Websites

The internet is BIG, and expanding at a rapid pace with the passage of each second. There are millions upon million of websites out there now, which means that not only is there more news on the internet than what you could possibly ever consume, there's more news and more information is being put … [Read more...]

10 Most Engaged Brands on Facebook

For a business or a brand, social media presence is of the utmost importance. However being on social media is only one part of the story, actually engaging your audience is a completely different task, and a big one in itself! Social media engagement is essential when it comes to being … [Read more...]

Facebook Planning to Give it’s ‘Notes’ App an Upgrade To Rival Tumblr

If rumors are to be believed, Facebook is planning to give it's 'Notes' app a much-needed overhaul in order to compete with microblogging platforms, such as Tumblr in particular. Notes, as you may recall, was (and still is) Facebook's blogging platform. It comes as an 'app' with every Facebook … [Read more...]

Google Penguin 2.0: All You Need to Know

So Google's latest major update to it's search engine algorithm - titled Penguin 2.0 - was finally rolled out last week, on 22nd of May to be precise. According to Matt Cutts - the head of Google Webspam Team - and his blog, the algorithm update affects "about 2.3% of English-US queries, to the … [Read more...]

EdgeRank and How To Maximize Reach on Facebook

A few days ago, we spoke about the importance of businesses building a strong social media presence. Facebook, of course - with it's 1 billion+ users and more than half-a-billion active users - has the highest appeal for businesses, and remains the focal point for many businesses and corporations … [Read more...]

Reasons Why Businesses Need to Build a Strong Presence on Social Media

Social media is an outstanding tool for businesses, and can actually be one of the most valuable assets for any business - big or small. Why is this so, we shall soon see. A few days back, we did a post on this blog on how businesses can develop an effective social media strategy. And while … [Read more...]

Developing an Effective Social Media Strategy for Businesses

Social mediums - and indeed social media in general - have become important tools for businesses and corporations of all kinds. The fact is that social media can be an invaluable asset for businesses. And the stats pretty much speak for themselves: Facebook crossed the billion users mark last … [Read more...]

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