Forbes ran a job satisfaction survey last year which yielded not-so-surprising results: "[Out of the] 411 workers [surveyed] in the U.S. and Canada, only 19% said they were satisfied with their jobs. Another 16% said they were “somewhat satisfied.” But the rest, nearly two-thirds of respondents, … [Read more...]
Best Marketing Blogs and News Aggregation Websites
August 28, 2013 by 3 Comments
The internet is BIG, and expanding at a rapid pace with the passage of each second. There are millions upon million of websites out there now, which means that not only is there more news on the internet than what you could possibly ever consume, there's more news and more information is being put … [Read more...]
10 Most Engaged Brands on Facebook
August 21, 2013 by Leave a Comment
For a business or a brand, social media presence is of the utmost importance. However being on social media is only one part of the story, actually engaging your audience is a completely different task, and a big one in itself! Social media engagement is essential when it comes to being … [Read more...]
Negotiation Tips: How to Get What You Want
May 8, 2013 by 6 Comments
For me, being a good negotiator is one of the cornerstones to success in business. Good negotiations skills can come in handy in many different situations that one encounters in his/her personal or professional life. In the business world, good negotiations skills can be the difference between … [Read more...]
The Complete Entrepreneurial Guide to Creating a Successful Business
April 30, 2013 by Leave a Comment
Building a business from the ground-up is one hell of a job, make no mistake! However doing so is easier than most budding entrepreneurs think - if they know what they're doing! Understanding a business and some of the core processes involved in the building and running of a business can be … [Read more...]
Case Study: How NOT to Do Customer Service
April 27, 2013 by Leave a Comment
'Customer is king' and 'it is essential to put the customer first' are just some of the concepts which underline the importance of good customer service. Indeed, your customer is perhaps the most important business asset: if you don't have any, your business will cease to exist - it's as simple as … [Read more...]
Building Customer Loyalty
April 20, 2013 by 1 Comment
Why do people buy an iPhone? Why do people prefer shopping on Amazon? Why do a large percentage of internet users prefer to use Google? Why do Ford fans buy Ford only? Why do Nikon enthusiasts prefer Nikon cameras and lens? Why do people stick with specific brands and names when it comes to … [Read more...]
Reasons Why Businesses Need to Build a Strong Presence on Social Media
April 15, 2013 by 2 Comments
Social media is an outstanding tool for businesses, and can actually be one of the most valuable assets for any business - big or small. Why is this so, we shall soon see. A few days back, we did a post on this blog on how businesses can develop an effective social media strategy. And while … [Read more...]
App Store Optimization: The ‘What’, ‘Why’ and ‘How’
April 2, 2013 by Leave a Comment
'SEO for smartphones' is probably how I would describe App Store Optimization. App Store Optimization is a relatively new discipline. While the concept of 'optimizing apps for different app stores' only came to the fore after the launch and emergence of cellular and non-cellular app stores, … [Read more...]
Inspirational Sales Quotes
March 12, 2013 by 2 Comments
Motivation and inspiration are two of the key elements to be successful in sales. I know because I’ve worked in sales (insurance, to be precise) for a couple of years (been there done that, in other words), and I know that more than anything else, you need that extra bit of motivation, impetus and … [Read more...]